Well, it’s about time somebody set the record straight and cut through all the hype and BS. There are way too many sites online promising people that they will make oodles of money almost overnight and it has to stop. The cold hard truth is, there are some people who will NEVER make money online. Why is this so? Well, this article is going to explain, under no uncertain terms, why some people are destined to fail. If you have a weak stomach, do NOT read this article.

The Real Truth About Duplicate Content

It is simply amazing how people will get ideas in their head and no matter what you tell them, they can’t rid of those ideas…no matter how ridiculous they are. One of these, and probably one of the biggest myths in all of Internet marketing, is the one about duplicate content and so called “penalties.” 97% of the marketers online are convinced that if you put your content on more than one site, you’re screwed. So it’s time to set the record straight once and for all, because this is ridiculous.

For starters, let’s take a look at the article directory model. How do these people make their money? They make it by providing content to web site publishers who are looking for content on specific topics. Now, do you really think that web site A, who takes an article from say, Ezine Articles on acne is the ONLY web site to use that article? Of course not. Some articles get picked up by web site B all the way through Z and beyond…especially if it’s good. Do you NOT think that these articles ALSO get indexed? If they didn’t, then the article directories would go out of business from providing a service that was WORTHLESS.

I mean come on folks…use a little common sense. Ezine Articles probably makes millions each year in Adsense revenue. But if that isn’t enough to convince you, go to Google and look up my friend Steven Wagenheim. You will notice thousands of pages on him. You will also notice quite a few of his Ezine Articles on OTHER sites…also indexed. If there was such a thing as duplicate content OR a penalty, don’t you think that there would only be ONE copy of that article indexed? Again, another reason why this myth is so ridiculous.

But if all that isn’t good enough for you, try this on for size. Google itself, has come out and said, “There is no such thing as duplicate content or a penalty for it.”  Essentially, the only thing that will happen is this. If you have an article and put it on two separate pages on the same domain, it will ONLY be indexed on ONE of those pages. However, you will NOT receive any kind of a penalty because you had the article on two pages. Now, is it smart to put the same article on two separate pages on the same domain? Of course not. Why would you even do it anyway?

Point is, this whole thing about duplicate content has been blown WAY out of proportion, mostly by people who want to sell you some worthless article spinner that you DON’T need.

Okay, hopefully, this article will have put this issue to bed…once and for all.

One of the biggest reasons why article marketers fail is because the resource box at the end of their article doesn’t take the prospect to the landing page that they expect to see.

When there is that disconnect, the prospect gets confused and ultimately ends up navigating away from your page and to somewhere else. Okay, so how can we keep this from happening? Well, this article is going to cover resource box to landing page match. I have no doubt that you will find this VERY helpful.

Let’s first go over what makes a good resource box, because without that, it doesn’t matter how good your landing page is…you won’t get people to your site.

I have found that the perfect resource box consists of three parts. The first part is to remind the prospect of the pain and suffering that they’re going through. You want them to REALLY feel the pain. This is what will induce them to move onto the next part of the box.

After the pain, you present them with the URL to their solution. You can do this in the form of a straight URL or anchor text. Quite honestly, either way can work very well. The downside of anchor text is that EZA now limits you to just three words. That’s not a lot to work with if you’re using long tail keywords. With a URL, the only restriction is that it points to a site that YOU own.

Finally, you have the benefit. This is where you tell the prospect what they can expect to have happen if they go to the site and get whatever information is there.

So, as an example, let’s take the following resource box.

“Tired of suffering from chronic acne and being ashamed to go out in public? Visit my site at acne dot com and cure your acne in just 3 days NATURALLY.”

Okay, there is your resource box. Now, the only thing that is missing is the landing page matchup. This is where you lose people. So, imagine if they get to a squeeze or sale page with the following header.

“Cure Your Acne In Just 3 Days NATURALLY.”

Do you think, if this is the very first thing that they see above the fold, that there will be ANY chance that they’ll think they’re in the wrong place? This header, and it can be text or graphical, is a perfect match to the last part of the resource box. There can be NO mistake that they’re in the right place.

If you construct your resource box, keeping in mind the page you’re sending people to, your bounce rate should be close to zero.

Try it sometime. You might be surprised at the results.

Why Are My Articles Being Rejected By Ezine Articles?

Well, it’s about time to answer this question because many article writers and marketers are totally puzzled over some of the rejections that they’re getting lately.

So, it’s time that we cleared up some of the confusion and explained some of these rejections. Some are simple to explain and some, not so simple. Keep reading and you’ll understand what I’m talking about.

For starters, I’m not talking about the usual reasons why you would have an article rejected, such as poor grammar or submitting blatantly obvious PLR material. I’m talking about articles that you’ve been submitting all along that were always approved and suddenly are not approved.

There are essentially three reasons for these rejections.

Reason number one is that, while the official Ezine Articles site still says “minimum 250 words” for each submitted article, they have finally raised their standards, unofficially, to about 400 words minimum. Now, that doesn’t mean that you can’t submit a 250 word article and get away with it. You might. But the seasoned editors have been instructed to require longer articles. The news ones have been instructed to do the same, but you know how it is when you’re new. You don’t always do what you’re supposed to.

Reason number two is that, because of the FTC crackdown and all the scams out there, some topics are no longer allowed at Ezine Articles. While these aren’t specifically spelled out in their TOS, if you submit an article on a topic like Satellite TVs or Acai Berry, there is a good chance that an editor who is on top of these things will reject your article, where at one time, it would have been accepted. Unfortunately, there is no way to know what these topics are until they are publicly posted. So you’re just going to have to submit and take your chances.

Reason number three has to do with the general error that has no valid reason. In most of these cases, like it or not, the reason for rejection is because the editor made a mistake. Many times, what will happen is that you will get a response to a ticket you sent in on the matter saying that the article was rejected in error and they will then approve if. I know it’s annoying, but people make mistakes. Don’t get bent out of shape over it. Eventually, your article will be approved if it doesn’t violate any of their guidelines.

There you have it…the three main reasons why articles that used to be approved are suddenly getting rejected.

If you keep these things in mind, it will go a long way to preserving your sanity when submitting to Ezine Articles.