Directory submission, or the placing of various articles related to your business or website on article directory sites is an easy and effective way of getting your web site noticed, thus increasing the traffic flow to your business site and bringing a steady flow of customers who are purchasing your product or service.

Furthermore, there is no cost for this plan unless you are paying for the writing of the articles themselves.

Search Engine Spider Magnet

Search engine spiders are those tools that look for keywords and links on the internet. They are the process of collecting and identifying on the individual websites that help those searching the internet for a specific term to be able to know the web page where the term is located.

By directory submission, you can add many keyword rich articles that are then linked to your website through the description and especially through the resource information. The major search engines each have ways of tracking and quantifying the value of the keywords you use as well as the links to your site.

Visitors to your site strengthen the importance of your web site, thus bringing even more visitors and by extension – customers for your product or service.

Web Site Index

Indexing your web site is a process of ranking it or listing it so that it is noticed by the search engines. Directory submission makes it possible to speed up the indexing process and once indexed, to improve the rankings in the indexes. Each search engine have different algorithms to measure the level at which the web page meets the defined standards for quality. You can improve your chances of an effective index for your web site by using a service that specialize in preparing and submitting articles to various directories.

Economics

Sites where directory submission is available are either free to use or can require payment of a fee to post your articles. Depending upon your budget, you can use either type of directory website effectively. It may seem obvious that using the site where there is no fee for articles inclusion would be the best deal for you. After all, free is a pretty good price

However, you may find that paying a fee to get your articles posted may actually be a more sensible financial decision, because web sites that require a submission fee often have a higher page ranking from the search engines and thus end up higher on the search engine results page (SERP).

This means that your articles will also end up higher on the search results when someone submits a query that uses keywords you have included in your article.

Beating the Competition

If you have been concerned about the fact that your competitors seems to be doing better than you in pulling customers into their websites or selling their products or services, using directory submission is a way to get one up on the competition.

Revamping your web site helps ensure that you are presenting an image of your business that will attract customers to your site. Presenting information to articles directories is also going to help get you recognized as an expert on the internet, increasing the number and quality of pre-sold prospects visiting your website.

Best of Success!

One of the biggest hurdles most new writers face is finding ideas to write about. The easiest way to begin is to write about things you are interested in and preferably passionate about. You already have knowledge in these areas which can be shared with others. It is easy to under-estimate your own abilities in areas you are experienced in. Talented people are often surprised by the level of questions novices ask (it is important to remember that there is no such thing as a stupid question – only stupid answers).

Once you have decided on a general area, a good way to narrow the topic down is to focus on the problems that people have. Typically, people read articles because they want to be entertained or they want information. Writing entertaining articles is a particular and more difficult skill. However, writing informative articles can be as simple as sharing tips that you have learned. A guiding principle is to expect the readers to be looking for “What’s in it for me”.

You may already know the common problems that people have in the particular field, but if not, a good source of information is to look at related online forums and note the most common questions asked. If you don’t have all the answers a small bit of research can assist. Often the answers are readily available with a Google search which the readers could do themselves. However, you are adding value and convenience by providing a range of answers in a single document.

Most people don’t like to read large documents from the Web, so unlike long essays, articles tend to be around 400 words long. If you break the article into an introduction, a small number of sub-headings and a conclusion you may only have to write about 50 words in each section. The sub-headings may be for authoring purposes only, but if they are relevant they can be left in the final article.

The first draft should be for your eyes only. Don’t try to produce a final copy as you write. It tends to be much quicker to get your thoughts down and come back to edit later. The final step in the writing process is to proofread your article making sure that the writing flows and would be interesting to the reader. Ask yourself, ‘does the article provide information the potential reader is looking for?’ It can also be helpful to have someone else proofread the article. This is also the time to remove spelling and grammatical errors.

If you still have problems writing you may want to do a search for ‘article writing software‘. There are many packages around which can make the process easier. Similarly, there are numerous e-books available on the topic and many of them are available for free.

Once you have written your article you may want to add it to your own website as an item that search engines love – a piece of original content. If you add an ‘About the Author’ section with a link to your website, you can also submit it to article directories. As other websites publish your article you receive another thing that search engines look for, one-way back links. Article submission can be a tedious process, but software and websites that can submit to multiple directories in one go exist to make the job much easier.

After writing your first few articles you will find it is not as daunting as it first appears. You never know, you may even want to offer your services as a freelance writer on the Internet as a way to make some extra income.

Keep in mind that while posting articles to article directories can help to improve your search engine rankings and increase the visitors to your sites, all the work you spend writing and posting will be in vain if article directory owners choose to not post your article.

Let’s take a look at how you can stay on the good side of article directory owners and increase your chance of getting your articles posted:

1. Follow the rules. You stay on the good side of article directory owners simply by reading the submission guidelines posted on the article directory site. These guidelines explain the rules that you will need to follow in order to get your article posted. At minimum, they will describe the types of topics the directory owner will accept, formatting requirements and even word length.

2. Show your expertise. By writing extensively on a particular subject or similar subjects within a broader category, you become respected as an expert – often allowing you the privilege of having your articles automatically accepted. However, submitting articles on a number of different topics might send an alert to the article directory owner that you could be a possible spammer. You could have good intentions and simply want to submit articles reflecting the variety of different sites that you own, but having many articles on many topics could send a flag that you are aiming mainly for a high number of backlinks and the quality of your articles may not meet the requirements of their site. If you want to submit articles on a variety of topics, try submitting certain topics to certain directories or sign up with multiple usernames or pennames (if allowed by the article directory).

3. Rewrite your PLR articles. If you use private label rights (PLR) articles, be sure to rewrite your articles. Do not use them straight out of the article pack, because many others who have the same article packs will not rewrite theirs! Duplicate articles are always deleted from article directories, therefore if yours does not get in the directory first; there is a good chance your article will be deleted. Furthermore, not all article directory owners understand the use of PLR for article marketing. Do not take a chance that the article directory owner might accuse you of copyright infringement!

Remember, if you have questions, ask the article directory owner(s) because it is much easier to do it right the first time than to spend time and effort rewriting it or just being taken off the list of qualified writers for that article directory. Always submit high quality work, do not try to cut corners once you have established a rapport with the website owner.

Then I came across a free program created by Brad Callen and Bryxen Software, Inc. that allows you to automatically submit your articles to hundreds of article directories with a few mouse clicks. Basically all I had to do was input my article criteria into the software – once

Free Article Submitter

While article submission isn’t anything shockingly new to the world of SEO, many people still don’t do it… and for a good reason -

It takes so incredibly long to do manually.

I’ll admit, I had tried article submission at one point, but after I finally found a few article dircetories to submit my articles to, and then after manually copying and pasting my information into the required text-boxes on each submission site, I quickly realized that my time could be better spent doing something else.

Then I came across a free program created by Brad Callen and Bryxen Software, Inc. that allows you to automatically submit your articles to hundreds of article directories with a few mouse clicks.

Basically all I had to do was input my article criteria into the software – once

Then, the program would automatically fill in all of the required data at each of the article directory submission websites.

Pretty cool if you ask me

The only part I didn’t understand was why the program is free… but I can’t argue with that I suppose.

(Would you be surprised that they have a very robust paid version, too?)

The software currently contains around 700 article directories, all free to submit your articles to.

It is one of the most straightforward programs that I’ve come across.  All you need to do is:

1. Input your article details (i.e. title, article body, bio, etc.) into the software
2. Click on the directory you want to submit to

And then the program will automatically fill in your article details.  Then, you just click the submit button and your article is instantly submitted to the directory.  You can then move to the next directory, go through the list, and by the time you’re finished you’ll have roughly 700 one way links pointing to your website.

I can’t think of an easier way to get links.  Of course, if you’re going to get links this quickly, it’s important to submit different variations of your articles,  to make things look more natural to the search engines.

Happily, you can do this very easily via Article Submitter when you create your project in the beginning.

The software is constantly being updated and their is an incredible community of users established that all work together to make the software better and better, so you know you’re getting a great value .

To check out the software, and get the free download, go here:

http://articleauthority.com/submitter

Enjoy!

But, please keep this to yourself, as I’d like to keep this our secret weapon

With search engines evolving each and every day, it’s absolutely critical to not fall into the trap of following the latest and greatest craze for ranking highly in the search engines. Things such as cloaking, keyword stuffing, blog spamming etc. are things that worked at one time, but are definitely not something that will last in the long run. Your website will either get banned for doing something like that, or you simply won’t get ranked anywhere and your effort will be in vain.

OK, with all that said, now is the time to start taking your business seriously.

There are legitimate ways to increase your search engine ranking that will always be effective at not only increasing your search engine ranking, but also at building your credibility in your chosen niche, generating quality leads to your business, and not to mention, getting your name and business in front of lots of people around the world.

What’s this method I’m referring to?

Article Submission.

Yep, you heard me right… Article Submission really isn’t anything shockingly new, but the problem up until now has been the fact that although submitting your articles to article directories was an incredible way to increase your search engine rankings, it took one heck of a long time to actually find these directories, and then fill in all of the required criteria for submission.

This is where the brand new, free software program created by Brad Callen and Bryxen Software, Inc. comes into play. This software will allow you to submit your articles to literally hundreds of popular article directories all over the world.

Only a few mouse clicks and you’ll be able to instantly submit your articles. It’s taken the tedious process of finding and filling out these submission forms, incredibly easy and fast.

To learn more about Article Submitter and how you can download a free copy, visit the link below:

http://articleauthority.com/submitter

But, please keep this to yourself, as I’d like to keep this our secret weapon

Enjoy!